Earmark vs Loom
Loom records the update. Earmark ships the work.
Loom is built for polished asynchronous video, screen recordings, and shareable meeting recaps. Earmark is built for product and engineering teams that need the live conversation to become PRDs, Linear and Jira tickets, decision logs, and stakeholder updates before the meeting ends.
Earmark vs Loom, side by side
Both capture conversations without a meeting bot. They are designed to produce different outcomes.
| Capability | Earmark | Loom |
|---|---|---|
| Primary output | PRDs, tickets, decision logs, updates | Recorded videos, recaps & meeting notes |
| Works without a bot joining your call | Yes | Device recording; no meeting bot |
| Builds deliverables during the live meeting | Yes | Notes and workflows after recording |
| Drafts PRDs, specs & acceptance criteria | Yes | Via post-recording AI workflows |
| Creates Jira / Linear tickets | Built in, during the meeting | Jira via AI workflow |
| Async screen and camera recording | No | Yes |
| Automated meeting notes & recaps | Deliverables and updates | Business + AI or Enterprise |
| Purpose-built for product & engineering meetings | Yes | General video communication |
| Hands deliverables to local coding agents | One-click to Claude Code, Cursor, Codex | No |
| Starting price | Starter: $8/month | Free; AI plan $24/user/month |
Reviewed August 28, 2026 using the first-party sources below. Loom is a trademark of Atlassian and is not affiliated with Earmark.
When to choose Earmark or Loom
Choose Loom for async video
Loom is the stronger choice when the deliverable is a polished screen or camera recording that teammates can watch, comment on, and share asynchronously. Its recording, editing, video library, and engagement tools are mature and purpose-built for that workflow.
Choose Earmark for live execution
Earmark works inside the meeting itself. It turns the active conversation into PRDs, acceptance criteria, Linear and Jira tickets, decision logs, and stakeholder updates while the team is still discussing the work.
Different automation moments
Loom AI enhances a completed recording and can create meeting recaps, Confluence notes, or Jira-bound workflows on eligible plans. Earmark coordinates deliverable creation in real time, before the meeting ends.
Hand the work straight to your local agents
Earmark doesn’t stop at the artifact. Every PRD, ticket spec, and decision log saves as local markdown your coding agents read instantly — and one click from any artifact kicks off your agent on the spot. No other meeting tool does this.
Saved as local markdown
Deliverables are written to your machine as clean markdown — the format Claude Code, Cursor, and Codex read natively. No export step, no copy-paste, no lock-in.
One-click agent actions
Launch a local agent directly from any Earmark artifact. The spec becomes a working coding session in one click, while the meeting context is still fresh.
Trusted by product teams who ship through conversation
“Earmark transforms planning calls straight into PRDs and JIRA tickets. An indispensable PM tool that saves hours of documentation.”
“No other AI transcription tool gives this level of flexibility. Cuts my admin time by about 75%.”
“Earmark is far beyond a basic meeting tool — task agents build summaries, follow-ups, and deliverables while we’re still talking.”
Questions?
Is Earmark better than Loom?
Earmark is better for product and engineering teams that want live meetings to produce PRDs, tickets, decisions, and updates. Loom is better when the primary need is polished asynchronous screen recording and shareable video communication.
What is the difference between Earmark and Loom?
Earmark is a meeting-to-work system that creates execution-ready artifacts during live conversations. Loom is a video communication platform that records screens, cameras, and meetings, then adds transcripts, recaps, editing, and AI workflows after recording.
Which is cheaper, Earmark or Loom?
Earmark Starter is $8 per month. Loom has a free Starter tier, while the Business + AI plan that includes automated meeting notes and recaps is listed at $24 per user per month as reviewed August 28, 2026.
Can Earmark replace Loom?
Earmark can replace Loom for teams using meeting recordings mainly to create product requirements, tickets, decisions, and updates. It does not replace Loom's mature asynchronous screen-recording, video-editing, sharing, and viewer-engagement workflows.
Who should choose Loom instead of Earmark?
Choose Loom when asynchronous video is the core communication format—for product demos, walkthroughs, bug reports, onboarding, or recorded updates—and you need polished recording, editing, sharing, and engagement features.
Turn the meeting into work before it ends.
Keep Loom for polished async video. When the conversation needs to become product requirements, tickets, decisions, and updates in real time, start with Earmark.
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